Taking trades is not easy because you risk offending someone that does not understand the trade process like Jer who thinks that the profit from one sale should be sufficient to cover two sales and the time and effort of the actual trade. Fortunately for us, most people get it and appreciate the service. Like 308Dude pointed out, isn't choice great.
That's quite the assumption. Much like most assumptions you are incorrect about how I think/feel. I actually do expect you to make money on both transactions and would expect nothing else. You're in the business to make money, not to give things away to help people out. At the same time I don't expect you to try to steal items from people on the trade side of things. You're already making a modest profit from an item being bought at full retail price so even if you did break even (again, not what I expected) on selling the trade-in you would would be money ahead and have a customer who felt they were treated well. When you try to get trade-in's for next to nothing it's going to leave a bad taste and it's only a matter of time before this comes back around. When this happened I was fine with just thanking you for your time but what I should of done was tell you how I really feel and how this was essentially strike two from SWFA for me as a paying customer. When this thread comes up asking specifically then I'm going to give my opinion. That's all it is is an opinion and people can choose to take something from it or completely blow it off, I don't care. This is an open forum though and as such these things are open for discussion.
Good point with the clarification Chris.
As I would say, you're not running Goodwill Industries and I most obviously expect SWFA to have a resonable profit margin on all transactions.
I couldn't agree more but the keyword here is reasonable. Last thing you want is to get a reputation for doing business like a crooked used car dealer to maximize profit for each individual sale versus looking at the long term implications of your actions. The end result is SWFA didn't make ANY money off of me as I plan on buying elsewhere from now on and on top of that they've earned some public scrutiny and it sounds like I'm not alone either.
If you want to do business one way or another that's fine and thanks to our wonderful system of capitalism it's your right to do so. It's also our right as consumers to voice our support or displeasure of said actions and this is ultimately what keeps things in check.